Factor Protein Pop-Up
Overview: Factor Protein Power-Up Shop first launched in NYC, designed to help consumers push past their Quitter’s Day slump and keep Eating Like a Pro with Factor’s chef-crafted, dietitian-designed meals. We gave consumers the opportunity to get matched with a protein-packed Factor meal based on their new year's goals, chat all things nutrition with Factor dietitians, and engage with Factor in a space designed to bring our brand value proposition to life.
The Protein Power-Up Shop expanded to Austin and Chicago and distributed over 50,000 grams of protein and shown how easy it is to Eat Like a Pro.
Launch: December 2025 - February 2026
